Dermalogica Pro-Collagen Banking Water Cream Launch

We celebrated the launch of Dermalogica’s Pro-Collagen Banking Water Cream, the next step in preventative skincare designed to help future-proof skin.

The launch spotlighted the product’s advanced skin benefits, including its clinically proven ability to boost collagen by 44% and elastin by 56%, while delivering long-lasting hydration in a weightless moisturiser format.

Positioned as a skincare investment worth banking on, the campaign brought the concept of collagen banking to life in a clear, engaging and memorable way, helping educate guests on how to support plumper, smoother and more resilient-looking skin.