The Brief

The Publicity Loft were asked to execute a sit down event to celebrate Seoulista Beautys daily skincare range, Instant Wonder. 

The Delivery

The Publicity Loft produced a beautiful sit down brunch event at the Clarence Hotel in The Rose Room. The venue was chosen for its perfect match with the pink aesthetic of the product packaging, providing a cohesive and visually stunning backdrop for the event. Guests were greeted with a grapefruit juice and guided around the skin stations to hear and play with the products. We wanted guests to have the chance to meet and hear from Seoulista Beautys founder, Una McGurk. This way guests got the chance to learn about cryo powered skincare and the Seoulista Beauty brand from the founder itself.  Guests sat and enjoyed a cryo inspired meal and drinks with cocktails and food served on dry ice.  

Services

Project and event management 

Venue sourcing 

Event styling and production 

Guestlist creation and management 

Public Relations and Press Office management 

Content Creation